MB4.0 is an agency born in Milan in 2004, specialized in brand management, celebritiy management, social media management, influencer marketing, brand promotion, brand creation, public relation and press office, event project, co-marketing, co-branding, e-marketing, product placement, web development and TV production.

MB4.0 is a branch of MB Group, a structure of companies founded by Marco Bacini having a strategic emphasis identifying optimal opportunities to invest and realize value.

MB Group si successfully delivered in many areas with diverse collection of interests and services working around the globe: from the entertainment and communication, passing through fashion, retail, e-commerce, food and car with a specialization in business development and Start-up.
 

Marco Bacini Ceo of MB Group is actually Professor of Omnichannel Marketing in the faculty of Economics and Management of the LUM University (Bari), Director and scientific coordinator of several MASTER of the LUM School of Management in Milan (EMDES Diplomatic, Economic and strategic perspectives in global scenarios, EMAVIM "Aviation Managementi, EMMISM "Social media management and influencer marketing", MIFL "Made in Italy Fashion and Luxury" and MIBC "International Business in China").

Since 2020 he is Professor coordinator and marketing strategist of the Business Design School (BDS), a company based in Verona and Milan. BDS is formed to respond with an high competence to the needs of the business market. The international scope favors research and improvement, in order to be a point of reference for all those that are looking for innovation.

He is partner and member of the board of directors of Grownnectia, an innovative PMI based in Rome doing advisoring for startups and corporate.